Partner programme

Let's make something together

We work with people who make things on camera — bakers, crafters, gardeners and home-fixers whose audience already trusts their hands.

Who we work with

Creators who actually make things

If you bake, craft, arrange, garden or fix things in front of an audience, we are probably a good fit. Pinterest, Instagram, YouTube, a newsletter — the platform matters less than whether people try what you show them.

Our pieces are bought to solve a specific job, so they demonstrate well: there is always a before and an after.

What's in it for you

A partnership, not a promo code

01

Compensation built around you

Based on your engagement and audience size. We'd rather agree something that fits than push a standard rate at everyone.

02

Product, sent properly

Yours to keep and to use on camera. For longer collaborations, something new each month so you always have a piece to demonstrate.

03

A say in what we make next

Partner with us early and help shape the range. When you tell us a category is missing, that is a conversation, not a form.

04

One person, start to finish

No agency layer and no rotating contact. The person who briefs you is the person who answers you.

How we work

Briefs that leave room for your voice

We'll tell you what a piece is for and what makes it good. How you show it is yours — the reason your audience follows you is the reason we want to work with you.

No scripts, no mandatory hashtags, no approval queue three people deep.

Interested?

Let's chat

Tell us a little about your audience and the kind of work you like making. We'll come back with what a partnership could look like — no templates, no mass outreach.

Write to support@hartandlane.com.

We can't wait to connect.